Wednesday, April 14, 2010

How To Build Muscle With Weight Lifting Routines

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A lot of people are searching the internet looking for weight lifting routines to take off fat from their body and build up their muscle mass, I am sure you will find out that it is very, very easy to find programs claiming to teach you how to build muscle. There are lots of sources out there: forums devoted to muscle building, health and fitness magazines, random blogs and miscellaneous other websites. I should know; I have been searching the web for workout programs for some time now. I hope you are ready for this news flash though, it is quite a shocker.

While it is very easy to look for weight lifting routines on how to build muscle, almost none of them work, or they work only for specific people. What is probably going to happen to you is that you try some program or other, you get excited, but after a few months find that nothing is happening. So then you switch to another muscle building program, and another, and before you know it you have spent a whole lot of money and time jumping from program to program without getting the results you are looking for.

Not all weight lifting routines or plans are going to teach all people how to build muscle. Some will work better for one body type than others and some will work better for people with certain metabolisms. The important thing is to find out if the program is geared for someone that is lanky and needs to add bulk, or perhaps someone that still has too much body fat and needs to convert that to muscle.

Weight lifting routines cannot tell what type of body, metabolism or genetic tendencies you have. Read up on what type of programs are available and you will find weight lifting routines that will teach YOU how to build muscle.

First off identify if you are someone that will likely gain weight if they build muscle, or if you would likely lose weight if even initially. This will tell you a lot about what you are looking for in weight lifting routines to help you to build muscle and get the body you have been looking for.

Read the sales page closely before purchasing any "How To Build Muscle" type course or tutorials. Pay particular attention to any before and after pictures in the testimonials. Note what body types the people that experienced success with the program being offered had beforehand. Do any of the before pictures resemble you? If so, that program could by a good one for you.

Follow these tips and you greatly increase your chances for successą„¤

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Saturday, April 10, 2010

Five Ways To Get More Personal Training Clients

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Getting personal training clients is easier than you think - if you systemize your personal trainer marketing strategy.

The problem with most personal trainers is that they spend way too much time on insignificant marketing ideas that fail to produce results and not enough time on the few significant ones that actually work and often times cost little to no money.

In all my years of selling personal training, creating multimillion dollar personal training businesses, and coaching top fitness experts on all things fitness marketing I found five clients getting systems that work the best.

Strategy one: The Internal Referral. Your currant, active clients should be your walking talking billboards. In fact you should condition then to be your referral generating machines. This is called making it a condition of doing business with you and it start the day they sign up with you. Let them know you keep your rates low because you relay on their referrals. At least once a month give them a reason to send you referral by sending them a hand written note, cards, or even a gift certificate.

Strategy two: The List. If you're not actively building a list of loyal fans (prospects and active and inactive clients) then you're leaving a lot of money on the table. The list is king. And the best way to use a list to grow your personal training business is to offer a biweekly online newsletter. Consistent email marketing is the fastest, easiest and most economical way to position yourself and get people to know, like and trust you. And once people know like and trust you and consider you the local fitness expert your business will boom.

Strategy three: Expert Endorsements: There are all types of businesses around you who probably cater to your potential clients. Chiropractors, doctors, cosmetic surgeons, day spas, health food stores and other businesses already have clients and prospects that trust them. What you want is for these experts to refer their clients, customers, and patients to you. You can do this by making them a win/win proposition by offering to endorse their business or service to your list and then ask them to endorse you to their list.

Strategy four: Free Media. People read newspapers and watch TV news for the stories and not the advertisements. One of the best ways to get the local media to publish your story and showcase you personal training business is by creating a strong human interest hook that they will want to share with their audience. Maybe you're going to give two free training sessions to anyone who donates a new toy for the 'toys for tots drive.' Or maybe anyone who donates $25 during Thanksgiving week can get a free week of bootcamp. The point is you need a "hook" a human interest story and the media will be way more likely to listen.

Strategy five: The blog: There are over a dozen ways to get tons of traffic from the internet. One of the easiest ways is to set up a word press blog and start blogging on a daily basis about all things health and fitness. The secret to a good blog, one that attracts a lot of visitors is entertainment, content, and consistency. Boring blogs get no traffic. Use lots of social proof in your blogs, offer lead generation ebooks and reports to get people on your email/newsletter list.

Personal trainer marketing system is easy once you figure out the handful of marketing strategies that produce the best results. The trick is to figure them out and use them consistently.

About the Author:

Bedros Keuilian is a fitness marketing expert and is known as the hidden genius behind many of the most successful personal trainers worldwide. Get his four personal trainer marketing programs for free.

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Tuesday, April 6, 2010

Essential Ingredients For A Great Health Blog

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A great health blog has everything that an online health conscious reader could be looking for. Starting from the latest updates on health related issues to the health benefits of the many food items, a health related blog needs to offer a wholesome reading experience for its readers.

One of the most important ingredients of a good health blog is the quality of information. Since health is an important issue with everyone, those reading such blogs are naturally looking for something substantial. Providing useful and valuable information on well being and fitness on a blog should be first priority. Filling up a blog with too many images and advertisements and very less information would defeat the purpose. A relevant blog should contain interesting and informative information on health related issues that appeal to the readers.

The content on a health blog is another important factor to consider. The language used needs to flow easily as most online readers don't have the patience to make sense of long winded sentences. The content in a blog should be crisp, clear and to the point. The key to a successful blog is content that is easy to understand and read.

A successful blog can comprise of much more than blog posts. A link to various other relevant websites, a glossary of related words, and much more can be included in the blog. The more attractive features a blog contains, the more number of readers it will attract.

Making a blog interactive is also a great way to grab the attention of readers. There are many blogs that ask readers for their opinions and have regular contests to sustain their interest. A health blog can similarly encourage readers to participate by leaving their comments, or posting questions and queries about their health.

It is also important to regularly update a health blog with newer blog posts on a wide array of related topics. Since readers of the blogs will regularly look up the site for new information, blog owners cannot afford to not update the content and other information. It is equally important to promptly respond to any queries or messages from readers; this will set a good impression of the blog and a sign that the blog owner is attentive to the opinions and views of regular readers.

Another key ingredient for a good blog is the design of the website. Since the blog will mostly involve reading, it is a good idea not to clutter the site with too many images and other distractions. The blog should also be designed in a convenient, user friendly manner. Readers should be able to find any related links easily and navigate comfortably from one blog post to the other.

It is also a great idea to add a little bit of information about the owner of the blog. Most readers like to know about the face behind the blog, and some personal and professional information on the blog owner would fit the bill just right.

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